Partnership & Sponsorship || Gagà Milano

The brand’s 20 years of history is filled with successful and unconventional collaborations, partnerships and sponsorships in fields like sports, art, racing and movies.

2025ARNO GLASS

Through a collaborative project rooted in cultures, Gagà Milano and Arno Glass not only revive the bond between sand, glass and time, but also celebrate design practices, ancient crafts and aesthetic values shared by Italy and South Korea.

2024LE VAGABOND

An unconventional collaboration merging watchmaking and beverage. Le Vagabond, an itinerary mixologist, is the first ambassador of the Gagà Milano Premium Gin, with which he developed a custom drink list, featuring 3 original cocktails inspired by Gagà Milano watch collections.

2024ULTRA

For the release of the limited edition Crystal Carbon, Italian artist ULTRA (Gregorio Poggetti) created a bespoke artwork inspired by the timepiece. Thanks to its forged carbon case and green strap the watch has a unique identity from which ULTRA took inspiration.

2024RUZZA

Ruben Tomella and Lorenzo Ruzza came together for a unique project. Two Italians, two entrepreneurs, two watch lovers who share the values of hard work and self-made success. For the collaboration a new Crystal model made in a limited edition of only 50 pieces was created with an exclusive iridescent PVD treatment. The watch sold out in less than one hour.

2017-2020NEYMAR JR

One day Neymar Jr walked into a Gagà Milano store, and the rest is history. From the soccer player’s love for the brand started a long-lasting friendship and partnership which saw him protagonist of several brand campaigns, besides giving birth to special edition njr watches.

2019HELLO KITTY

The constantly rising popularity of the brand in Japan led to a peculiar collaboration, the one with Sanrio and its famous character Hello Kitty. For the occasion, two special watch models have been created with a special character-inspired design.

2019VINICIUS JR

After getting passionate about the brand, another young soccer star became ambassador of the brand: Vinicius Jr. Here as well the partnership saw the creation of special edition watches cosigned by the Brazilian player.

2018BATMAN

After the first collaboration with Warner Bros, Gagà Milano worked on another icon of the DC Universe, Batman. On the occasion of the 80 years of the character a unique watch model was designed to incorporate both of his sides, Bruce Wayne and the Dark Knight, thanks to a reversible dial.

2018INTER F.C.

The prestigious reputation of Gagà Milano in its home country, Italy, led to a unique partnership with Inter football club as Official Timekeeper of the team. The collaboration included special edition watches, events and presence of the brand throughout key moments of matches.

2017WONDER WOMAN

The first collaboration with Warner Bros celebrated the 75 years of the Wonder Woman character. Gagà Milano has dedicated to the super-heroine of comics a “birthday” watch, in limited edition with 175 pieces.

2013GRESINI MOTOGP

Motorsport is another world which Gagà Milano ventured into. In MotoGP the brand has been official sponsor of the Italian team GO&FUN Honda Gresini.

2011ANTONELLI

In the realm of cars racing, Gagà Milano sponsored the Antonelli team in the Porsche Cup and Lamborghini Huracan Supertrofeo, presenting numerous unconventional liveries.